Social Media

From Conversations to Conversions


EPCS Social Media Marketing services help you on your quest to engage with current and potential customers on Facebook, Twitter, LinkedIn and other popular platforms. We provide a range of services that help our clients connect with consumers, stimulate conversations, and build brand loyalty.

As a component of our integrated digital marketing approach, our social media strategists work closely with our web development specialists to create customized platforms or microsites for corporate promotions, contests, seasonal offers, giveaways, game shows and other events.
 

POST Approach—People, Objectives, Strategy, Technology


We understand the nuances of each social media platform, and depending on business requirements, we customize strategy for each platform.


Social Media Strategy



Core Social Media Services

  • Social media audits
  • Best practices for leading social media platforms
  • Development of content assets and creatives
  • Strategy templates for seasonal campaigns
  • Social calendaring
  • Establishing tracking performance parameters
  • Building reporting frameworks
  • Integrating marketing analytics data


Integrated Services

  • Conceptualization of campaigns
  • Content development
  • Creative design services
  • Campaign optimization


Reputation Management

  • Monitoring social channels, forums, blogs & other websites
  • Categorizing positive, neutral & negative conversations
  • Brand defense strategies & processes to tackle different type of conversations
  • Pre-defined response templates for low escalation conversations
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